What is Design for Print? Task 4

Session 4 - Specialist Production & Definitions

TASK

Based on the terminology and examples introduced during this session, extend your awareness of the diversity of print production methods in relation to professional design practices discussed. See how this impacts on what you have learnt so far and how it might affect your personal interpretation of print issues around the 4 core areas below.  Branding and Identity Packaging and Promotion Publishing & Editorial Information & Wayfinding It is important that you identify and evaluate unfamiliar products, contexts and functions of design for print as this will help you to develop a broader and more informed understanding of the specialist nature of print production.

Research Sources / Further Information

LOOK AT: How the Pantone Matching System (PMS) works. What exciting alternatives different stock/substrates can provide in terms of options. How you might collaborate/interact with specialists How the same problem might be solved in different ways.

Mandatory Requirements / Deliverables

A series of posts to your Design Context blog. demonstrating an in depth investigation into Design for print in relation to the 4 areas outlined above. Significant critical evaluation of the knowledge and examples identified through your research including informed reasons for their selection. http://www.behance.net/gallery/The-Big-6/465474 Think that by just using 2 colours the design works really well, like the way in which embossing has been considered for the front of the folder. http://www.behance.net/gallery/TEN/247883 Simple use of spot varnish on the inside of the pages, makes the imagery stand out more and works really well.  http://www.behance.net/gallery/Wedding-Stationery-Crest/373090 Not really a fan of wedding stationary but I think the gold foil has been used quite well, sometimes it tends to be overkill but I do think that it works well in moderation.  http://www.behance.net/gallery/Quantum-Brand-Stationery/105962 Simple and well considered design for the stationary, like the colours used, think that they work really well and the foil works really well.  http://www.behance.net/gallery/Polideportivo-Zierbana/107077 Some interesting exhibition design, great use of colour makes it quite bold and stands out too. Vinyl stickers are great for exhibition design.  http://www.behance.net/gallery/Metrolink/1347405 The signage does really remind of the signage that you would find at Gatwick airport, black and yellow always works and the yellow does really stand out so it's quite a good colour for wayfinding.  http://www.behance.net/gallery/The-Dennis-L-Duban-Building-Signage-and-Graphics/633660 Again looking at some more way finding and exhibition design. the print on the walls in the stairwell is really interesting and works quite well.  http://www.behance.net/gallery/sterreich-2025/923824 Editorial design. Info graphic. Use of spot varnish on the front cover works really well, not overused so looks good.  http://www.behance.net/gallery/Kiosk-37/57777 Editorial and publishing, really like the layout and composition of the design, not entirely sure that I like the colours but I think it does work quite well.  http://www.behance.net/gallery/SPINE-ISTANBUL-Catalog/830990 Embossing has never looked so good. Such a simple design but the embossing does work really well, like the stock that has been used too, the design is so well considered. http://www.behance.net/gallery/Doritos-Packaging-Concept/314549 Quite a clever concept for doritos packaging, really different to the normal packaging that you would see for bagged snacks. The colours work really well and it helps to see the product in context too.  http://www.behance.net/gallery/Cooper-Ford/755857 A great design looking at both type and image, well considered and the colour palette works really well.  http://www.behance.net/gallery/Corporate-Brand-Identity-Max-Chocolatier-Schweiz/223627 Quite an interesting range of packaging, interesting use of colour adds a touch of class buy having the inside a deep red colour.  http://www.behance.net/gallery/Pershing-Calendar/56369 Silver foil on the front of the book, only a small amount but works really well.  http://www.behance.net/gallery/Argyll/685699 Gold foiling onto black stock, with a metallic gold cover for the front of the book. Works really well and such a well considered design that has a great print result.  http://www.behance.net/gallery/NATURAR/323572 An interesting colour palette for a range of stationary, like the use of debossing think it does work really well just to have the focus on the main logo.