Friday, 6 May 2011

What is Graphic Design for? Maaemo branding.

http://www.behance.net/gallery/MAAEMO/796664

Maaemo is an ecological gourmet restaurant in Oslo, Norway. The cuisine of Maaemo is Nordic/Scandinavian, and the name derives from Finnish language meaning “Mother Earth”. The restaurant has a Norwegian owner, Danish cook and a Finnish sommelier, so it is truly a Scandinavian collaboration.

The design for Maaemo is inspired by Scandinavian nature and architecture. The design reflects on lines, shapes, rhythm and light creating a poetic, Nordic modernism.

This project was made in collaboration
between Torgeir Hjetland and Ludvig Bruneau Rossow,
while working at Uniform Strategic Design, Oslo.









A really quirky design, the idea of folding the paper in a different way makes it quite memorable and this is a real plus for the design. Wasn't totally convinced by the colours but I think the contrast between them is interesting. With these designs being for a restaurant it's important to always leave a lasting impression and this is really thought out within the designs.

No comments:

Post a Comment